ERP development · AI agents · Consultative AI
We built the ERP, connected it to AI, and offered AI inside it
We built the ordering and operations ERP for a new brand, connected it to an AI sales agent on WhatsApp, and offered a consultative AI layer inside the ERP so the team can ask it questions in plain language.
Engagement: Express sales brand operating alongside a distributor
- Website and web app development
- AI automation and AI agents
- ERP, CRM and reporting integrations
- Digital transformation
The challenge
A new brand needed its own operating system from day one: customers, orders, invoicing, payments and dispatch. It had to use the distributor's live prices and stock, while keeping its customers completely separate from the distributor's.
Our approach
Instead of forcing the brand into software built for another business, we built an ERP around its flow. Then we connected AI where it removes work: taking orders on WhatsApp, and answering the team's questions about the business in plain language.
What we built
A custom ERP
Customers, orders, invoicing that reserves stock, payment approval and dispatch, in one admin built around this brand's flow.
Live connection to the distributor
Prices and availability come from the distributor's ERP in real time, while the brand's customers live in their own database.
AI sales agent on WhatsApp
Customers order by chat, voice note or photo. The agent builds the order in the ERP and checks payment receipts before dispatch.
Consultative AI inside the ERP
We offered a consultative AI layer on top of the ERP, so managers can ask what sold this week or which payments are pending and get answers from live data.
One codebase, many clients
The order engine is packaged for several businesses, so improvements made for one can be pulled into the other while each keeps its own configuration and data.
Outcomes
What changed.
- The brand runs on a system built for its own flow instead of borrowed software.
- Orders taken by the AI agent land directly in the ERP, ready to invoice and dispatch.
- Customers stay fully separate from the distributor's, while sharing live prices and stock.
- The ERP is ready for consultative AI, so the team can query the business in plain language.